This year at Host 2025 Hall 16 | A11 – A19 – C12 – C20, Victoria Arduino is bringing inspiration, innovation, and unique experiences to Milan. Mark your calendar and don’t miss these exclusive events:
Book Presentation “Bloom: Mikael Jasin on Coffee as an Agent of Change.” with Mikael Jasin
- October 16th, 6 PM — Ditta Artigianale Magenta (Corso Magenta, 31 Milan)
The launch kicks off at Ditta Artigianale Magenta, a renowned specialty coffee shop that has chosen Victoria Arduino machines for their exclusive design and outstanding performance. It’s the perfect setting to celebrate innovation, culture, and community. - October 17th, 4:30 PM — Victoria Arduino Stand (Hall 16 | A11 – A19 – C12 – C20)
Discover Bloom: Mikael Jasin on Coffee as an Agent of Change. Written by Tigger Chaturabul, this book tells the inspiring journey of Mikael Jasin, 2024 World Barista Champion — from his roots in Indonesia to the world stage. To close the presentation, Mikael Jasin will craft an exclusive signature drink, offering a one-of-a-kind tasting experience for attendees.
Taste Coffees from International partners
Every day at the Victoria Arduino stand, international roasters and partners will be preparing coffees and drinks with our machines. A journey through flavors and origins, right in the heart of HOST.
Aperitivo at 4pm
Join us daily for a coffee-inspired Aperitivo at the Victoria Arduino stand. Taste new cocktails — coffee-based and beyond — in a vibrant and creative atmosphere.
WBC Champions’ Signature Drinks
Everyday step into the Victoria Arduino Bar for a unique tasting with the 2025 World Barista Championship competitors. Discover their signature drinks and enjoy an exclusive sensory experience.
WOC Runners
Victoria Arduino is proud to support the coffee community in motion as a sponsor of the WOC Runners at HostMilano 2025. Join us on October 18th at 6:30am at Ditta Artigianale Magenta (Corso Magenta, 31 – Milan) for this inspiring event combining passion, energy, and purpose — running together to support the Girls Gotta Run Foundation. See you on the starting line! Register here and further details
Victoria Arduino awaits you at HOST Hall 16 | A11 – A19 – C12 – C20